Purple Patch is Seeking New Coaches

Purple Patch is Seeking New Coaches

About Purple Patch Fitness

Since 2007, Purple Patch Fitness has been on a mission to empower and educate all human beings to reach their athletic potential.  Purple Patch brings a wealth of education, guidance, and support for athletes and coaches to the endurance sports market.

Since our inception, we have coached professional and amateur World Champions with over 300 professional victories and podiums, as well as more than 200 amateur qualifications to the Hawaii IRONMAN World Championships.  We are proud of our accomplishments and are building a solid foundation for the very exciting next step in our evolution. We are expanding our coaching team to align with our commitment to high quality customized coaching services and aggressive growth strategies, as well as be a part of the creation and execution of highly scalable supporting services.

We like to have fun but are serious in our commitment to excellent customer service to high-quality coaching and education, and to enable the success of all Purple Patch athletes.  It is now time for us to extend our influence and grow into a global coaching brand, and we seek committed and passionate coaches to join the team

About the Role

We are looking for qualified coaches to join the Purple Patch coaching team and work under the direct guidance and support of Matt Dixon and our head of coaching practice.  A complete description of the qualities we are in search of is included below, but it is important to also appreciate and embrace what it means to be a part of the Purple Patch coaching team:

  • Coaching utilizing the Purple Patch Methodology across all areas of the Purple Patch Pillars of Performance:  endurance, strength, nutrition, and recovery.
  • An equal passion for education and feedback as much as the mechanics of prescription and planning.
  • A desire to guide athletes to improve within the context of their life.  We have no interest in helping athletes thrive in athletics at the detriment of the other key areas in life.  Our goal is to facilitate performance gains but also integrate into a big life to help the athlete thrive in health, work, and life performance.
  • To coach in a team environment that embraces collaboration, learning, and a systematic Purple Patch lens on season, phase, and weekly training development.

We are looking for coaches unequivocally passionate in providing a coaching experience that is human, honest, and above all, excellent.

You will directly coach Purple Patch athletes by elevating the Purple Patch athlete experience and resolving problems with an “Athlete-First” approach through live chat, phone, and email. You will coach, motivate and challenge your assigned athletes throughout the Purple Patch Fitness coaching journey and help them realize their human potential.

You must be responsive, performance-driven, flexible, and able to succeed within an open, collaborative peer environment. A passion for our athletes' experiences, technology quality, and reliability are essential in this role.

A Purple Patch coach is not a lone wolf.  It also is not a great fit for a coach who already has a committed process of coaching that they are unwilling to adapt or evolve their approach.  But if you are excited by the set up outlined above, then we should talk!

Minimum Qualifications

  • Amateur athlete competing in endurance events including triathlon
  • Passion for endurance athletics
  • 2 years of proven performance in coaching and relationship management
  • Thirst for providing excellent “athlete-first” customer experience
  • Good problem solving, organizational, and attention to details skills
  • Excellent motivation, communication, education, and facilitation skills.
  • Self-motivated with strong ability to excel in a team environment

Preferred Qualifications:

  • Competing triathlon amateur athlete
  • 5 years of proven track record in coaching or relationship manager role
  • Understanding of the full range of Purple Patch service offering, with the ability to optimize training and book of athletes
  • Knowledge and understanding of various coaching platforms (e.g. Today’s Plan, Training Peaks)


  • Evangelize Purple Patch Fitness methodology and core principles
  • Deliver exceptional coaching experience
  • Excel at managing a Book of Athletes across core quality, retention and upsell KPIs.
  • Develop and maintain high Purple Patch Fitness coaching expertise
  • Build strong and loyal relationships with athletes.
  • Thrive in an inclusive workplace that maximizes the talents of each person and athletes to achieve the Purple Patch Fitness vision and mission


  • Candidate can be based anywhere in the US and operate remotely

To Apply

Please reach out to kelli@purplepatchfitness.com with the following:

  • A resume and cover letter sharing with us why you would like to coach and where you see yourself in 3-4 years.
  • Athletic and/or coaching background